Corporate

Saudi Venture Capital

Services

Editorial, Communication

Client

Year

2021

Overview

Saudi Venture Capital (SVC) is a government investment company established in 2018 and is a subsidiary of the Small and Medium Enterprises Bank (SME), one of the development banks affiliated with the National Development Fund. SVC aims to stimulate and sustain financing for startups and SMEs from pre-Seed to pre-IPO by investing $2 billion through investment in funds and co-investment in startups and SMEs.

Challenge

As part of its vision and responsibility to the SME bank, SVC reports annually on it’s impact on the venture capital and private equity ecosystem in Saudi Arabia.

Solution

The report combines illustration, photography and data to reflect SVC’s growth, contributions, successful investment stories as well as their future vision.

Milk Network is collaborating with SVC on this report for the 3rd time in a row since 2021, as it has displayed great understanding of the entity’s brand, guidelines, applications system and copywriting manual.

Originally, Milk Network was asked to create a report design for this topic, this design was later referred to as standardized template for their annual report as it was thoroughly structured, and neatly designed.

To establish a strong foundation for the report's design, a flexible grid system was implemented. This system ensured that content could be arranged effortlessly across various page layouts, providing a consistent structure.

A key element of the report's visual appeal was the use of typographic-based infographics. Combined with carefully selected line art iconography, these infographics effectively conveyed information in a visually engaging and easy-to-understand manner.

Bold typography and corporate colors were employed to highlight key statistics ensuring they stand out. Meanwhile, the report's color palette remained monochromatic, ensuring a cohesive and professional look and feel. This consistent use of color throughout the document reinforced the corporate identity and created a visually harmonious experience for the reader.