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Milk X Tawuniya — A New Partnership

Date
1 Jan. 2023
Category
Updates
Writer
Dina Dallal

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Tawuniya, with its commercial name Company for Cooperative Insurance, is a Saudi Joint Stock Company. Tawuniya, The Health Insurance Company of the year 2022, provides its customers with over 60 types of insurance. Through its 36 years of experience, the company has been able to enhance its competitive advantages and quality of services to become the first choice for all insurance customer segments in Saudi Arabia.

Milk Network and Tawuniya plan on implementing a refreshed communication strategy through multiple mega & tactical campaigns, supported by ongoing content and Social Media Management.

This has already been kickstarted with their new brand launch campaign as the first of many to come for Tawuniya as a Mother Company and its various business lines including Health & Life, Mobility, and General. 

With Milk Network being one of the leading branding agencies, will provide the needed support for Tawuniya from a brand-centric lens, through different solutions ranging from brand strategy to identity to communication.

We believe that the more thought-out the process, the stronger the outcome. We are thrilled that Milk Network will have the opportunity to collaborate with Tawuniya for the next year, and hopefully many more to come. And we firmly believe that we can take Tawuniya’s brand touchpoints, marketing, and communication activities to a whole new level.

Dina Dallal | Director | Project Management

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